Online networks like Facebook and LinkedIn, as well as media platforms like Twitter, Flickr, and YouTube serve a stunning 80 percent of online Americans every month. Once the province of the young, social media is now growing fastest among older demographics. Every ambitious business or organization needs to
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Newslore is folklore that comments on and hinges on knowledge of current events. These expressions come in many forms: jokes, urban legends, digitally altered photographs, mock news stories, press releases or interoffice memoranda, parodies of songs, poems, political and commercial advertisements, movie previews and posters, still or animated
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Foursquare is a location based social network that incorporates gaming elements. It is the most popular location-based site of its kind and with more than 1 million users it is verging on mainstream adoption. Sams Teach Yourself Foursquare in 10 Minutes offers straightforward, practical answers for fast results. By
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Facebook and Philosophy is an entertaining, multi-faceted exploration of what Facebook means for us and for our relationships. With discussions ranging from the nature of friendship and its relationship to “friending,” to the (debatable) efficacy of “online activism,” this book is the most extensive and systematic attempt to
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Facebook has taken the world by storm and just breached the 500 million-user mark as its popularity continues to increase every day the world over. Yet, despite its popularity, many people are not aware of all that Facebook has to offer. This handy, approachable guide shares indispensible tips
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The Handbook of Internet Studies brings together scholars from a variety of fields to explore the profound shift that has occurred in how we communicate and experience our world as we have moved from the industrial era into the age of digital media.
Presents a wide range of
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Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for
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Practical, big-picture guidance toward a mastery of social media benefits and the risks to avoid. Packed with useful web links, popular social media tools, platforms, and monitoring tools, Auditing Social Media shows you how to leverage the power of social media for instant business benefits while assessing the risks
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Are You Ready to Discover the Power of Facebook Marketing and Gain a HUGE Advantage in Your Business? Here’s a peek into what you will discover, when you download the “Facebook Marketing Extreme” guide… How to get huge amounts of niche-targeted Facebook friends quickly. Free techniques to generate
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When you know how to make the most of your profile, manage your contacts, and handle invitations effectively, you’ll go far. With more than 70 million members, LinkedIn presents an invaluable opportunity to make connections, find a job, get a better salary, market a business, attract investors, and
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